Latest News | London Bay Homes

New Custom Waterfront Retreat in Port Royal

Written by LBH Marketing | March 23, 2026

London Bay Homes’ newest Port Royal custom estate epitomizes Naples’ ultra-luxury waterfront lifestyle. Tucked along 160 feet of Hidden Bay with direct Gulf access and prime western exposure, the exclusive residence at 3220 Rum Row caters to the most discerning homebuyers and an idyllic Naples lifestyle emphasizing indoor-outdoor connections, expansive alfresco living and entertaining.

“This is a remarkable waterfront retreat, created for those who insist on the best,” said Mark Wilson, president and CEO of London Bay, Southwest Florida’s premier luxury custom homebuilder. “From the timeless architecture to the thoughtfully designed floor plan with an impressive club room, prized water views and curated interiors and exteriors, the estate elevates how homebuyers expect to live in Naples, Florida.”

A masterpiece of building, architecture, interior design and landscape design representing London Bay’s long-time collaboration with best-in-class industry leaders, the two-story residence spans 9,643 square feet under air and 12,600 total square feet with dual two-car side-loading garages and generous covered outdoor living spaces, a custom pool and waterside destinations. It offers six bedrooms, including a large suite with a private entry, a dedicated study, six full bathrooms and two half baths. The estate also has an elevator, a home gym and three laundry spaces.

London Bay partnered with Stofft Cooney Architects, Romanza Interior Design and Exteriors by Koby Kirwin to envision the estate with resort-inspired amenities, ample guest accommodations and a seamless indoor-outdoor flow.

Waterscapes frame the grand entry and foreshadow the estate’s waterfront lifestyle. Inside, the great room and dining room are filled with natural light and showcase bay and pool vistas. Expansive windows that extend to the floor and sliding glass doors in the great room and kitchen expand the views.

European white oak flooring creates a canvas for Romanza’s curated finishes, hand-selected furnishings and interior design which features classic elements like molding and paneling blended with a timeless aesthetic. The award-winning boutique design firm elevates spaces with custom ceilings, built-ins, textural veneered and wallpapered surfaces, and eye-pleasing contrasts of dark and light.

The chef’s kitchen, separate yet part of the main living space, is designed for entertaining and casual dining with a table integrated into the oversized island and a prep kitchen offering additional storage, a sink and a dishwasher. The walk-in pantry is cleverly hidden behind a paneled door with ribbed glass. Rich stained rift-sawn oak cabinets and raven countertops play against white cabinetry and white quartz countertops with dramatic black veining. High-end appliances include two wall ovens, a gas range, built-in coffee maker and full-height wine refrigerator.

The handsome club room, with its temperature-controlled wine room, is a true showstopper, beginning with its leather upholstered double doors with serpentine handles. Offering a bar with a freestanding oval island, a sitting area with four lounge chairs, two TVs and a private cigar patio with a fire table, it boasts a rich palette of Parisian and French blues and gray-finished cerused oak finishes mixed with embossed metallic reptilian wallpaper, textural grasscloth and leather accents.

“The club room is definitely a standout feature for homebuyers,” said Wilson. “It provides the ideal ambiance for elevated entertaining.”

Tucked on the opposite end of the first floor are the powder room, study and master suite, the latter spanning an entire wing. The luxurious suite enjoys a secluded private terrace overlooking the pool, spa and bay, and offers laundry space and two oversized boutique walk-in closets. One of the bathrooms includes a soaking tub with his and her sides connected by a large glass-enclosed shower with sliding glass barn doors.

The estate captures the essence of outdoor living with multiple levels and a large covered lanai with a fully equipped summer kitchen, fireplace and TV. The black surface of the pool creates a lagoon effect that contrasts the white of the hardscaping. The lower level offers chaises and sitting areas on an ipe wood deck.

The second floor, accessible by staircase or elevator, features a lounge, exercise room, and full laundry room, along with five ensuite bedrooms. Each bedroom includes a walk-in closet, balcony access, and a distinctive design with its own unique palette.

The residence is close to world-class dining and the high-end boutiques of Fifth Avenue South and Third Street South. Ownership includes eligibility for membership at the prestigious Port Royal Club, offering a private beach, dining, a pool, spa, fitness and tennis.

A respected leader and changemaker in how people live, London Bay has been an innovator of inspired living in Southwest Florida for more than 35 years. Every residence built by the award-winning builder celebrates “the beauty of here,” reflecting the company’s passion for design and deep commitment to creating beautiful homes and a beautiful way of life.

London Bay approaches every project with a fresh, creative perspective and partners only with best-in-class colleagues.

For more information about 3220 Rum Row or building your dream home with London Bay Homes, visit LondonBay.com or call Toby Cloutier at 239-280-7367.